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Case 01 · Participation

International E-Commerce & Performance Marketing

Building and scaling an international e-commerce and merchandise business from scratch, with our own marketing, sales and fulfilment structures.

Overview

Building and scaling an international e-commerce and merchandise business from scratch. At its core was setting up the complete digital marketing, advertising and sales structures: from customer acquisition and additional sales channels to an international logistics and fulfilment structure.

We also contributed to developing and managing merchandise deals with internationally known brands and organisations, including UFC and Barstool Sports.

Services

Marketing & customer acquisition

  • Developing the digital customer acquisition and marketing strategy
  • Setting up and managing Meta Ads
  • Setting up and optimising Google Ads
  • Influencer marketing and collaborations
  • TikTok marketing
  • Search engine optimisation (SEO)
  • Email marketing
  • Continuous optimisation of ad campaigns and marketing processes

Sales & distribution

  • Building the e-commerce business from scratch
  • Building and scaling the digital sales structures
  • Setting up a distribution structure in the DACH region
  • Opening up additional sales channels, including Amazon

Logistics & internationalisation

  • Internationalising the logistics and fulfilment structures
  • Setting up or using more than five shipping locations
  • International corporate and logistics structures connected to Texas, USA

Results & key figures

1,000,000+

items sold within two years

Customer acquisition

  • Meta Ads
  • Google Ads
  • TikTok
  • Influencers
  • SEO
  • Email marketing

Sales & logistics

  • E-commerce
  • Amazon
  • DACH distribution
  • More than 5 shipping locations
  • Texas, USA
Case 01 · Channels and structures we built